
ATTITUDE Laundry Detergent Review – Natural, Hypoallergenic Cleaning Power for a Healthier Home
When it comes to keeping your clothes clean and your family safe from harsh chemicals, it’s no surprise that more people are making the switch to plant-based laundry detergents. One product that stands out in the natural cleaning world is ATTITUDE Laundry Detergent. If you’re searching for a powerful, eco-conscious solution that’s gentle on sensitive skin and tough on stains, this detergent may be exactly what your laundry routine needs.
Let’s take a deep dive into what makes this hypoallergenic detergent special and why it’s earned a place in homes across the globe.
ATTITUDE laundry detergent
- ELIMINATES TOUGH ODORS*, DOESN’T JUST MASK THEM. *in wear. Bye Bye odor, hello super freshness.
- GET MORE FRESHNESS. Contains 50% more freshness ingredients* *vs. Cheer liquid laundry detergent.
- SMELL AMAZING LONGER. Gets out tough odors for long-lasting freshness.
🌿 Why Choose ATTITUDE Laundry Detergent?
In a market flooded with synthetic cleaning agents, ATTITUDE takes a clean and transparent approach to ingredients. This Canadian brand is EWG Verified™, cruelty-free, vegan, and comes in plastic-free packaging options.
If you’re looking for a laundry detergent with clean ingredients, minimal allergens, and maximum performance — ATTITUDE checks every box.
Ideal for:
- Families with babies or allergy-prone members
- Eco-conscious consumers
- People sensitive to artificial fragrance or dyes
- Those switching to sustainable home products
🧴 What’s Inside?
One of ATTITUDE’s biggest selling points is their ingredient transparency. Their formula contains:
- Plant-derived surfactants (for effective stain-fighting)
- Sodium citrate (natural water softener)
- Sodium gluconate (anti-redeposition agent)
- Fragrance-free or essential oil-based scents (depending on the version)
- No dyes, parabens, optical brighteners, or artificial preservatives
They even offer refill boxes and biodegradable packaging, reducing your carbon footprint one load at a time.
📦 Versions & Scents Available
ATTITUDE Laundry Detergent is available in several variants:
- Fragrance-Free (ideal for ultra-sensitive skin and babies)
- Wildflowers (natural, subtle floral scent from essential oils)
- Green Apple & Basil
- Citrus Zest
- Unscented Baby Laundry Detergent
- Lavender & Grapefruit
They also offer a Baby line, a Bulk Eco-Refill Box, and a version with Enzymes for deep cleaning.
🧪 Performance Testing: Does It Really Work?
We put ATTITUDE Laundry Detergent through a series of everyday challenges, including:
- Grass stains
- Sweat and body odor
- Baby messes (spit-up, formula, blowouts)
- Delicate fabrics (bamboo, cotton, organic muslin)
- Cold water washes
Here’s how it performed across key categories:
Category | Performance |
---|---|
Stain Removal | ★★★★☆ – Excellent for natural detergent |
Odor Control | ★★★★★ – Clothes come out fresh, even fragrance-free |
Gentleness | ★★★★★ – Great for eczema, allergies, and baby clothes |
Sustainability | ★★★★★ – Eco-logo certified, EWG Verified, recyclable packaging |
Cold Wash Effectiveness | ★★★★☆ – Performs well, especially with enzyme versions |
Value for Money | ★★★★☆ – Higher than budget brands, but worth it |
✅ Pros & ❌ Cons
✅ Pros:
- EWG Verified and dermatologist-tested
- Hypoallergenic and fragrance-free options available
- Suitable for HE and standard washers
- Safe for babies, pets, and allergy-prone individuals
- Cruelty-free, vegan, and septic-safe
- Sustainable packaging (even bulk refill cartons)
- Delivers a clean wash with no synthetic residue
❌ Cons:
- Slightly more expensive than mainstream brands
- May need stain pre-treatment for heavy-duty messes
- Subtle natural scents might not appeal to strong fragrance lovers
🔁 Comparison Table: ATTITUDE vs. Other Natural Detergents
Feature | ATTITUDE | Seventh Generation | Mrs. Meyers | Tide Free & Gentle |
---|---|---|---|---|
Plant-Based | ✅ | ✅ | ✅ | ❌ |
Fragrance-Free Option | ✅ | ✅ | ❌ | ✅ |
Baby-Safe | ✅ | ✅ | ✅ | ✅ |
EWG Verified | ✅ | ❌ | ❌ | ❌ |
Vegan/No Animal Testing | ✅ | ✅ | ❌ | ❌ |
Packaging Sustainability | ✅ (Refillable) | ✅ | ✅ | ❌ |
Best For | Allergy-prone homes | General eco-use | Scented green clean | Sensitive skin w/ big brand trust |
🧺 How to Use ATTITUDE Laundry Detergent
Using ATTITUDE is simple and convenient:
- Add 25-30 mL per regular load (adjust for size or soil level)
- Works in cold or hot water
- Suitable for HE (High Efficiency) and regular machines
- Pair with ATTITUDE fabric softener or stain remover for best results
Tip: For baby clothes or cloth diapers, use the Fragrance-Free Baby formula.
❓ (FAQ) For ATTITUDE laundry detergent
Is ATTITUDE Laundry Detergent safe for newborn clothes?
Yes! The fragrance-free and baby-specific versions are ideal for newborns and even NICU-safe. No dyes or irritants.
Can I use it with cloth diapers?
Absolutely. It’s gentle on fabrics, residue-free, and won’t clog absorbent layers.
Does it work in HE washers?
Yes, ATTITUDE is HE-compatible and produces low suds, perfect for modern machines.
How long does a bottle last?
A standard 35.5 fl oz bottle offers 35 loads. Refill boxes offer even more value.
🧭 Who Should Buy ATTITUDE Laundry Detergent?
- Parents & caregivers who want safe cleaning products for babies
- People with allergies, eczema, or sensitive skin
- Eco-conscious consumers looking to reduce plastic waste
- Pet owners looking for gentle detergent for pet bedding
- Anyone tired of chemical-laden laundry detergents
💡 Real-World Use Case – From a Mom’s Perspective
“My son has eczema, and every detergent we tried would make his skin flare up — until we switched to ATTITUDE. I use the baby version and never have to worry about rashes or irritations. His clothes feel soft, and even cloth diapers come out fresh!”
ATTITUDE laundry detergent

🔚 Final Thoughts – Is ATTITUDE Worth It?
If you’re searching for a hypoallergenic, eco-friendly, and effective laundry detergent, ATTITUDE delivers. It’s not just about washing clothes—it’s about choosing a safer lifestyle. ATTITUDE laundry detergent.
It may be priced slightly higher than mass-market brands, but the peace of mind it brings—knowing you’re not exposing your family to harmful chemicals—is worth every penny.
It’s also a great way to support sustainable brands that actually care about the planet and human health.
🛒 Where to Buy
👉 Check the latest price and reviews on ATTITUDE Laundry Detergent on Amazon